GOA Hotéis arrives in Campina Grande and opens a new chapter at the Citymix

On 1 October, GOA Hotéis begins operating the GOA Essence CityMix in Campina Grande, another step in its expansion across Paraíba. The arrival brings together the experience of its leadership and an approach to hospitality built on close service, efficiency and care in every detail of a stay.

In the centre, inside a mixed-use complex

Set on Avenida Rio Branco, in the central district of the city, the hotel forms part of the Citymix mixed-use complex, which brings together hospitality, a mall, a corporate centre, parking and event spaces. That integration makes things straightforward for anyone visiting on business, attending professional meetings or wanting to explore the cultural life of the city.

Contemporary interiors, several room categories and a structure that combines comfort with function make up what sets the property apart.

Under the GOA Essence brand

Under the GOA Essence brand, the CityMix joins an approach to hospitality that connects wellbeing, welcome and local identity. The new operation is focused on the quality of its service and on the needs of each guest, from the booking to the end of the stay.

Arriving in Campina Grande widens the presence of GOA in a destination that combines business, culture and major events. Beyond the June season, the brand intends to work the different opportunities of the city, bringing the hotel closer to those travelling for work and to those looking for leisure and new experiences.

The opening of GOA Essence CityMix reflects the moment GOA Hotéis is in: a brand in expansion, led by experience and devoted to making care for the guest its distinguishing mark.

In the words of those leading it

“The Citymix has great potential to serve the corporate and events market. We want to bring the property closer to companies, agencies and organisers, creating opportunities that keep the hotel busy all year round,” says Michel Targino, Sales Manager at GOA Hotéis.

“Arriving in Campina Grande reinforces our commitment to growing with quality. We will combine our experience in hospitality with management that stays close to the team, attentive to service and to the details that make a difference to the guest,” says Patrícia Cantalice, Operations Director at GOA Hotéis.

With its arrival in Campina Grande, GOA Hotéis takes another step in its expansion strategy, widening the portfolio and preparing the brand to move into new markets and destinations.

GOA Hotéis. Places that inspire. Moments that remain.